toner vs serum

Toner Vs Serum - What's The Difference?

Toner and serum are two of the most common skincare products that you can find in a departmental store. They have been used for ages in helping people achieve healthy skin, but over time they have earned a reputation as being the same thing.

However, they are not! These two products are different from each other and should be used differently too.

We will look at what toner does and how it differs from serums so that you can make an informed decision about which one to use on your skin.

toner vs serum

Madam Glow Face Toner And Madam Glow Serum

What Does Toner Do?

Most toners are water-based and alcohol-free, which means that they don't leave behind any residue or dry out your skin. They're also formulated to remove any leftover dirt and make-up from your face after cleansing while restoring the pH balance of your skin.

This is important because it helps to keep your face hydrated, which prevents dryness and flakiness. It also helps prevent breakouts by removing impurities from clogged pores before moisturizing.

Most toners can be used on all skin types except for those that are extremely sensitive or prone to irritation (which might be more likely with a serum).

To use it properly: apply after washing your face but before applying moisturizer; spritz onto a cotton pad or clean fingertips; gently wipe across the face until all traces of cleanser have been removed; pat dry with a fresh towel if necessary.

A great example of toner that you can use is our MG face toner which is made specifically for the purpose of keeping your skin hydrated and preventing clogged pores, and flaky skin for you.

Some other benefits of using the MG face toner are that you will have smooth skin, hydrated and bright. This is because some of their ingredients like aqua, citric acid, and glycerin exfoliate dead skin, unclog pores, they also even the skin tone, and lock in moisture to keep your skin glowing.

What Does Serum Do?

A serum is a lightweight moisturizer that helps to provide deep hydration, nourishing your skin with vitamins and other beneficial ingredients. It can be used in place of a moisturizer or as a secondary step after cleansing and toning.

The key difference between a serum and a lotion is that serums contain active ingredients like retinol or alpha hydroxy acids (AHAs), which help to improve the appearance of fine lines, acne scars, and uneven pigmentation, and more.

You can use your serum in the morning or evening. In the morning, it works well under makeup or sunscreen. At night, use it following your moisturizer and before applying any additional serums or treatment products.

Using a serum is an easy way to add some extra hydration to your skincare routine. Some people find that serums are too rich for their skin and prefer lighter moisturizers. In this case, it’s best to use a serum at night as part of your nighttime skincare routine.

For your face serum, you can try the Elite Naturals serum and MG serum. They have been prepared with ingredients such as Propylene glycol, Aqua, and kojic acid in order to give the skin great benefits like anti aging, and hydration of skin.

They also lighten the skin and clear off all black spots, uneven pigmentation, and acne spots that might have been troubling your skin. These are just a few of the numerous benefits that the MG serum and the Elite Naturals will give to your skin when you use them.

Toner Vs Serum

It is very important to know that toners and serums are not the same. Their functions and benefits are very different from each other. It is important to know how they are different and how they can be of help to the skin. This will help you to understand when you should be using any one of them.

1. Serums are meant to target specific skincare issues

Serums are meant to target specific skincare issues. They are more concentrated than toners, and as such may have a higher price tag than their counterparts.

Serums should be used only once a day on areas of the face that you have been instructed to use them. This includes areas like the forehead, cheeks, nose, and chin (with your fingers).

If you feel that it is necessary for you to use more than once per day then we suggest talking with your dermatologist or aesthetician before making any decisions so they can rule out any underlying health conditions first. Once you've finished applying your serum(s), follow up with a moisturizer as well.

2.Toners are meant for the purpose of restoring balance

It’s important to understand that toners are meant for the purpose of restoring balance. It helps your skin to bring back its pH levels, which have been thrown off by cleansing and exfoliating. The best way to use a toner is to apply it after cleansing and before moisturizing.

Toners are also great at removing any remaining dirt from your face. This is because they have a higher concentration of alcohol, so they can get in there and clean deep down into your pores where dirt hides out most often.

They help keep your skin youthful and healthy-looking by preventing breakouts as well as reducing redness and inflammation caused by blemishes or imperfections in your complexion.

3. Serums are more powerful than toners

You may be surprised to hear that, yes, serums are more powerful than toners. Serums have significantly higher concentrations of active ingredients than toners do.

In fact, they're sometimes just as potent or even more so than the base product itself. This means they can pack a more powerful punch when it comes to treating your skin and keeping it healthy.

However, this also means that serums tend to cost more than their less potent counterparts: a bottle of serum typically retails for more depending on its quality and how much product you get inside (more expensive serums will contain smaller amounts).

Related Post: Is toner supposed to burn?

4.Toners can be used every day but serums can only be used as and when required depending on the skin type

Serums are more concentrated than toners and can be used only when the skin requires extra nourishment.

It’s important to note that serums should not be used every day as they could make your skin dry or cause irritation.

Toners are milder in comparison, which means they can be used every day without causing any harm to the skin.

While toners clean the skin and remove excess oil, serums are more targeted. They’re meant for specific areas that need extra attention like dryness or dullness.

Since serums are more concentrated, they can be used every day as well but not at the same time every day.

If you have normal to dry skin, use a hydrating serum in place of a moisturizer in the morning and night but not both.

5. Toners should always be applied after washing your face and before applying moisturizer

Toner should be applied after washing your face and before applying moisturizer as it helps to remove any remaining dirt from your face, serums should always be applied after toning but before moisturizing as it helps keep the pores clean.

Serums are usually water-based, so there is a probability that they won't clog pores or cause breakouts. They have active ingredients that can help with acne and other skin conditions, such as dryness or sensitivity.

Related Post: Why Does Moisturizer Burn?


The debate over toner vs serum is one that has been going on for years. There are many reasons why people choose to use one over the other, but the most important thing is to pick what works best for your skin type and needs.

A good rule of thumb is if you have dry or sensitive skin then try out a serum first before investing in a toner because they tend to be more gentle on the skin.

On the other hand, if you have oily or acne-prone skin then using a toner first will help remove oil from pores before applying other products like moisturizers/serums which can irritate the skin further by clogging pores even more if not used correctly.

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